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You know, coal's not that bad either.
You know, coal's not that bad either.
What you were talking about before we hit record today, though, could go to a trillion because it sounds like an opportunity for producers that's going to put a lot of value in their camp. And any time that you can provide a producer that much value, they're going to sign up. No matter what your product is, if there's value in what you provide, it's going to grow.
What you were talking about before we hit record today, though, could go to a trillion because it sounds like an opportunity for producers that's going to put a lot of value in their camp. And any time that you can provide a producer that much value, they're going to sign up. No matter what your product is, if there's value in what you provide, it's going to grow.
What you were talking about before we hit record today, though, could go to a trillion because it sounds like an opportunity for producers that's going to put a lot of value in their camp. And any time that you can provide a producer that much value, they're going to sign up. No matter what your product is, if there's value in what you provide, it's going to grow.
So tease us a little bit on what you've got going now.
So tease us a little bit on what you've got going now.
So tease us a little bit on what you've got going now.
That's exciting. And not what we planned on talking about in this conversation at all today. No. That's how new and fresh you guys are in developing this process.
That's exciting. And not what we planned on talking about in this conversation at all today. No. That's how new and fresh you guys are in developing this process.
That's exciting. And not what we planned on talking about in this conversation at all today. No. That's how new and fresh you guys are in developing this process.
Right. So if I try to make sure I understand it. So you have a product. It's a multi-pass fungicide.
Right. So if I try to make sure I understand it. So you have a product. It's a multi-pass fungicide.
Right. So if I try to make sure I understand it. So you have a product. It's a multi-pass fungicide.
Which is what you originally started out talking about today, that AcreShield is going to start testing next year. So it's not untested, but it's not part of your trials.
Which is what you originally started out talking about today, that AcreShield is going to start testing next year. So it's not untested, but it's not part of your trials.
Which is what you originally started out talking about today, that AcreShield is going to start testing next year. So it's not untested, but it's not part of your trials.
So you've got the product. The farmer would sign up for this. Its approximate cost or exact cost is $125 an acre. Right. But it comes with a guarantee that states we're going to increase your yield. If not, we will pay you the difference in what we guaranteed you. That's the basics? That's it. So where's the risk?
So you've got the product. The farmer would sign up for this. Its approximate cost or exact cost is $125 an acre. Right. But it comes with a guarantee that states we're going to increase your yield. If not, we will pay you the difference in what we guaranteed you. That's the basics? That's it. So where's the risk?
So you've got the product. The farmer would sign up for this. Its approximate cost or exact cost is $125 an acre. Right. But it comes with a guarantee that states we're going to increase your yield. If not, we will pay you the difference in what we guaranteed you. That's the basics? That's it. So where's the risk?