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Ted Sarandos

๐Ÿ‘ค Speaker
See mentions of this person in podcasts
703 total appearances

Appearances Over Time

Podcast Appearances

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

They believe it makes them a better writer.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

It doesn't replace a writer's room because a writer's room will come up with a couple of good ideas.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

a couple of interesting ideas, a couple of original ideas.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

AI is not built to do that ever.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

I mean, the tool itself is built to give you the most predictable outcome possible, the antithesis of what we're trying to do when we make a TV show or a film.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

So will AI help things?

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

I look at things right now of how we're using it in production today, things like previs.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

So even just think about the technically working out a very complicated stunt shot before you do it, which increases the safety on set.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

I mean, people forget that people die on these productions all the time.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

And so these kind of things are making the business a lot more efficient.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

And again, I don't think it's meant to replace any creativity.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

I don't think it's designed for that.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

On its best day, it won't do that.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

And somebody says, well, what about if you need a script?

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

You don't need a script that's surprising.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

You've seen these Hallmark movies and these kind of things.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

They want them to be predictable.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

Well, the cost of the script for those movies is about 1% of the budget.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

So it's not a gigantic savings for anyone to do that or pursue that.

Prof G Markets
The Future of Hollywood โ€” ft. Ted Sarandos

So I'm actually much more excited about the upside and the potential of the technology than I'm worried about it's going to displace creatives.