Thomas Harding

Not quite.

I mean, I'm happy to share a bit of the story there.

We probably look more like an agency previously, but no, we just have a dedicated customer success team that if people need a little bit more hands-on help, we'll give that.

If you want to do things by yourself, we're good to kind of just let you use the software as well.

On the SaaS side, so our fees can range anywhere between $500 a month up to $5,000 a month.

Okay.

On how much of our services you're using, how much of the software you're using.

Yeah, at the moment it's broken up by features and as well just what kind of number of accounts that you're using with us.

So if you just have one Instagram account or one Snapchat account, that's right down there on the bottom tier.

If you don't need much support from our team, you're kind of in that category.

But if you've got multiple accounts that you're trying to manage and you want access to all of the features, all that user-generated content, the analytics that I was talking about, that's where you start to go up the tiers as well.

Founded in early 2014.

So we've been going just over four and a half years now.

So stories came out at the end of 2013.

Did they really?

yeah so snapchat snapchat came out of the stories end of 2013. we came out early 2014 and i can tell you when we're out there pitching our software initially we'll get a lot of funny looks from people being like what is this thing uh and so you know you mentioned are we more like a marketing agency back then we actually were because we're out there pitching the tools and we're saying hey do you want to use our tools and people saying i don't get this thing

uh actually you know we want to we want to reach this audience but we don't understand this would you guys mind helping us out and so that's what we did in the beginning you know we we did everything from creative services so coming out with campaign ideas content creation um right through to executing campaigns then over time we kind of took all of our learnings here and keep feeding it back through to the product feeding it back through the product and eventually the market got to a point where it educated enough

Instagram came along, Facebook came along.

All these new platforms were there.

And for us, we did do a little bit of a pivot, I'd say, away from being a Snapchat-focused company to a Stories platform.