Timo Boldt

So how does it work now?

Why would my menu be different to yours because of what I've eaten in the past or what I look at?

Or how does it work?

Yeah, I mean, exactly.

It takes into account what you've chosen.

In the last couple of weeks, it looks at customers that have chosen similar recipes to you, but have then ordered X, Y, Z. And so it starts to recommend the same.

It looks at the stuff you browse, how much time are you spending on these?

So it takes all these cues into account and then kind of creates a personalized menu.

And 80% of chosen recipes are now from that AI-driven menu.

80%.

So you mentioned you had a factory.

And a few moments ago, you were talking about this little workshop in Shepherd's Bush.

Where's your factory now and how does it work?

We've got a massive factory in Warrington, and then we've got one in Lincolnshire.

The breadbasket of the UK, flatland, potatoes everywhere.

Why did you choose those locations?

They already have a lot of manufacturing capabilities, factories, a lot of people who want to work in food manufacturing.

In Warrington and Lincolnshire?

Lincolnshire, yeah.

So...