Timo Boldt
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is giving people good, healthy options to eat food in new and different ways at a time when so much food, particularly in Britain, is processed.
Thanks for having me.
It's a privilege to be here.
Gusto, I founded Gusto 14 years ago, and the premise was 30, 40% of food is wasted in this country.
So it's a massive CO2 problem.
And then 60% of diet here in the UK is ultra processed food.
And so what you put into your body, now science is telling us, has profound impact on your longevity, health span, how your organs function.
yet we're putting 60% of calories into our bodies from UPF.
And so that was kind of the initial idea to give people across the UK a healthier way to eat dinner.
And the way it works is you choose from 200 recipes on your app and you get all the ingredients delivered and you still have to cook, but we make it a bit easier, healthier and more fun.
So there's a lot here.
UPF, ultra-processed food, that's sort of what we want to replace.
Yes, and we're the world leaders only with the U.S.
So we eat in Britain more processed food than anybody else apart from people in the U.S., which has led to widespread, you're saying, health and other issues.
Huge cost too, $136 billion on cost into the NHS because of poor diet.
Right.
So poor diet is a big issue and you're looking to address that or give people the opportunity to address that in their lifestyle choices.
And to do so, you need to get an app.
You said, what is the app called?
How do you find it?