Tom Keene

Sir Howard Stringer is from the low side of Wales called Cardiff.

David Blanchflaw of Dartmouth is from Cardiff as well.

And he had the most interesting, interesting start to his career.

You know him, of course, from Sony.

You know him perhaps from CBS.

Paul Sweeney and I can do a three-hour discussion with Stringer.

He's 79 and holding, you know, Paul, just so you know.

Sure, no problem there.

Sir Howard Stringer joins us this morning here, but specifically on the BBC and what it means for his United Kingdom.

Sir Howard Stringer, thank you so much for joining Bloomberg this morning.

My pleasure.

I look, Sir Howard, at the debacle of the BBC, and let me just get out of the way the arch question, maybe alluded to by the former Prime Minister Johnson as well.

Should the BBC leave as a publicly funded effort and join private enterprise?

I would say not.

How do they restructure emotionally?

How do they recapture the minds of the United Kingdom to say, you can trust us?

It's been shattered with this debate with the President, the President Trump folks suggesting he will sue the BBC for many billions of dollars.

Howard Stringer, what is the first step to rekindle a new trust with the British?

Howard Stringer with us.

Sir Howard Stringer, folks, this morning here with all of his work with Sony and CBS News over the years.