Tony Robbins

Interesting concept.

It's a great concept.

I think I subconsciously use it a lot, but I don't know the depths of it too well.

That would get me to the gym so much faster.

That's so interesting.

It's FOMO.

The entire time we've been talking, I'm thinking like this is literally Gen Z FOMO marketing.

That's the whole idea is like getting people to see that like they might miss out.

That's the whole concept.

Like, that's really what I think.

Yeah, yeah.

I'm trying to think of like how clothes gets marketed to me because I'm a big shopper when it comes to clothes.

By the way, in lieu of our last podcast before, my system, not Resolution, is to purchase higher quality items and less cheap items.

My way of doing that is limiting myself to like one to two items a month that are actually good quality pieces instead of like a lot of shopping.

But I'm thinking when I'm being sold those things, I'm not necessarily buying it because I love the outfit.

I'm buying it because I don't not want to look like the person wearing the outfit that I'm seeing wearing it.

I'm like, I have to, I can't, I can't miss out on looking like that for a day.

Do you know what I mean?

Or for like a time.

Like, it's just such a, it's like a thing of, it's crazy.