Trenton

Please help me welcome host of the game, author of the $100 million series, Guinness World Record holder, Alex Ramos.

Hello, Alex.

I'm going to piggyback on Dr. Stemcell and just thank you for letting us learn from you and your team.

My name's Trenton.

We sell roofing in the Metro Detroit market.

Sweet.

We're going to do about $3 million this year.

We'd like to be at $10 million.

Quick context, we were primarily a storm contractor.

Storms have vanished in our market.

What the hell, right?

Actually, the best thing that ever happened because it allowed me to step into retail.

So over this last year, I've really had to rebuild my business because right before that, we had hit $5 million two years in a row.

And now we're seeing this drop off.

So my biggest constraint or what's stopping me is that

For the last eight years, all of our lead gen has been from... Weather?

Okay.

So it's been 100% door-to-door lead gen.

And now when we're trying to knock for retail, it seems to be heavier of a weight on the team.

When you say retail, what do you mean?