Trenton
👤 SpeakerAppearances Over Time
Podcast Appearances
Where we actually saw like more buy-in from the guys, but then like the door knocking just went away.
It was way easier.
But like our CAC and all that was absolutely horrid, right?
So I'll spend like $7,500 just to acquire one customer over the summer.
And it wasn't sustainable.
On average, $6,500.
No, it doesn't work.
And it was just like a lot of the marketing agencies that we worked with were younger people.
They were using AI tools, go high level.
So we decided that we were going to build it in-house.
So with that being said, now it comes into...
you know, a leadership issue because I need somebody that like knows how to, you know, market better than I do so that I can focus on training and.
And then, okay, so then I want to hire a marketing director or leader to manage that.
My name's Trenton.
We sell roofing in the Metro Detroit market.
Sweet.
We're going to do about 3 million this year.