Ty Schmidt

And I wanted to be a mom.

So I was like, how can I be a mom and continue to tell stories?

And that's, that's where Little Big was born.

Thank you for that.

My goodness.

I'm so grateful for the, for the open door and I will, I will run through it.

Let's go.

So a little big is a, you know, a conduit for, for storytelling with the, with the branding specifically.

So what I want to do is I want to help people, businesses and companies tell their story through social media.

And one of the ways, you know, one of the

I'll just give you an example of like a, like a format and a structure.

And this is, this is just added value for your listeners who, you know, particularly like nonfiction authors, right?

Like I love helping nonfiction authors because they've written something that they're very proud of as they should be.

And a lot of times just because you're an author doesn't mean you know how to do any amount of social media marketing.

So like,

Something that I find to be very helpful for clients is a framework that I've started to call HSA.

So it's hook and then it's story and then it's action.

So a lot of times I'll see an author, particularly in the nonfiction space, they'll put their video out there, which is oftentimes really hard.

Cause they're used to, they're used to kind of working in a silo of writing in an office and then they have to like do this thing with the camera.

Why?