Vanan Murugesan

All right, I could see all sorts of...

It's interesting.

I sort of joke that a man named Craig decided classifieds ought to be free, yada, yada, yada.

We destroyed the entire local news ecosystem, right?

Well, it turned out for a lot of news organizations,

And this was true of some newspaper publishers.

They believed they were running an advertising business, and whatever space they couldn't fill an ad, they had to have a news article.

And I think that that is how some news publishers felt.

It was simply a vehicle for advertisement.

And and, you know, and so, you know, there is that there there there is that line there that I that I think is that that there was probably some truth to that.

But you're not wrong.

It's like whatever, you know, you may stumble on like I've got this theory that there's a lot of money to be made in youth sports.

Exactly.

Something like that.

And that youth sports can be a way to become the new classified advertising for local journalism.

So youth sports is something that families of all shapes and sizes care about.

Everybody is, you know, and there's always a, there's some sport we have our kids participating in.

It is a glue for a community.

They are always, you know, it is very niche, but at the same time, it's also something everybody has in common.

no matter how wealthy you are or how poor you are.