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Vedran Sindrik

๐Ÿ‘ค Speaker
142 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

So that's what we kind of spent at least, I would say, six months testing, doing, developing, and perfecting.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

And once we were done with that, then we got more confident about Treble and what it can do.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

That's what we think at the moment that are right.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

You have to understand that, like you said, I am coming from a developer background and one of the things that I hate is complicated pricing, right?

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

If I see a product and I've seen many products, the worst things that I could see is you want feature A and that feature is only available in the highest plan.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

That's just going to turn me off.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

So the thing that we wanted to do here is we wanted to give everybody all the features and you only pay for essentially what you use.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

We think that is the fairest offer we can make.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

So nobody loses money and you get both of both.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

you know, both of both words, sorry.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

I think if they grew that much, Treble would be their best friend because in that amount of time, we would have provided so much value and saved them so much money and time to them and their developer just on everything from debugging to writing documentation that they would be actually happy instead of sad.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

So far, no.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

So far, we haven't heard a bad word about it.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

Yep.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

We're trying to set that up, but we have seen a lot of cases where people, usually when expansion happens is like you mentioned, when somebody's API becomes popular.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

So usually what we see people do is they start with lower plans and then move to higher plans as their API scale.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

So while you're developing, you probably don't need the highest plan because your API is being used by a couple of people.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

But by the time you launch,

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

And if you have a successful launch, your API is potentially used by thousands, if not millions.

SaaS Interviews with CEOs, Startups, Founders
They Shut Down $3m Agency to Launch API SaaS tool, Hit 200 Customers

So roughly around 8% of that, 8 to 10% of that amount is our cost.