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Waverly Deutsch

👤 Speaker
1050 total appearances

Appearances Over Time

Podcast Appearances

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

sets up obstacles to innovation i think that every corporation is aware of and battles as they want to become more innovative but also that people become aware of as they progress in the work world so that being said the undergraduates don't know what's possible they don't know what's impossible they don't have the foundation for a lot of that logic and so the chat with them is to give them

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

sets up obstacles to innovation i think that every corporation is aware of and battles as they want to become more innovative but also that people become aware of as they progress in the work world so that being said the undergraduates don't know what's possible they don't know what's impossible they don't have the foundation for a lot of that logic and so the chat with them is to give them

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

a process and I believe entrepreneurship is a process. It's a process of taking an idea or identifying an opportunity and turning it into an organization, a company, a not-for-profit that brings a specific type of value to a specific community in a sustainable way, right? So either profitability or fundability in the nonprofit world, it's a process, right?

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

a process and I believe entrepreneurship is a process. It's a process of taking an idea or identifying an opportunity and turning it into an organization, a company, a not-for-profit that brings a specific type of value to a specific community in a sustainable way, right? So either profitability or fundability in the nonprofit world, it's a process, right?

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

It's a process of evaluating opportunities. It's a process of testing solutions. It's a process. So with undergrads, what you're really doing is you're giving them the process by which they can learn to add the logic, the data, the research to their passions. It's almost exactly the opposite with, say, the executive MBAs. The ideas often...

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

It's a process of evaluating opportunities. It's a process of testing solutions. It's a process. So with undergrads, what you're really doing is you're giving them the process by which they can learn to add the logic, the data, the research to their passions. It's almost exactly the opposite with, say, the executive MBAs. The ideas often...

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

Lack innovation and lack creativity are incremental to the way things are being done because they are so aware of the barriers to innovation, the challenges of getting new things through. But then you say, why does the world need a company? A tiny bit incrementally better than the way you've seen things done in the past, right?

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

Lack innovation and lack creativity are incremental to the way things are being done because they are so aware of the barriers to innovation, the challenges of getting new things through. But then you say, why does the world need a company? A tiny bit incrementally better than the way you've seen things done in the past, right?

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

So it's really hard to break through brand loyalty, comfort, without having something that's really innovative, right? How do you overcome the liability of newness? So you're right that a balance...

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

So it's really hard to break through brand loyalty, comfort, without having something that's really innovative, right? How do you overcome the liability of newness? So you're right that a balance...

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

that you have to use between managing a person's tendency to go with their heart versus their tendency to go with their head to help them bring those two things together in the sense of complementary qualities that an entrepreneur has to have. which is both the vision and the execution, right?

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

that you have to use between managing a person's tendency to go with their heart versus their tendency to go with their head to help them bring those two things together in the sense of complementary qualities that an entrepreneur has to have. which is both the vision and the execution, right?

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

You have to see the potential for the future, but also be able to figure out the tiny step-by-step that's going to allow you to build the foundation of a company that can reach that vision. It is different across different cohorts, different people, whether they're in school or they're entrepreneurs in the world, but certainly at Booth,

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

You have to see the potential for the future, but also be able to figure out the tiny step-by-step that's going to allow you to build the foundation of a company that can reach that vision. It is different across different cohorts, different people, whether they're in school or they're entrepreneurs in the world, but certainly at Booth,

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

dealing with a range of students from, I taught high schools through boots for a while, all the way to very senior seasoned executives. It is your job as a teacher, as a coach, as a mentor to figure out where the strengths and weaknesses are and bring techniques, tools, and advice that balances the strengths and weaknesses for that particular individual.

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

dealing with a range of students from, I taught high schools through boots for a while, all the way to very senior seasoned executives. It is your job as a teacher, as a coach, as a mentor to figure out where the strengths and weaknesses are and bring techniques, tools, and advice that balances the strengths and weaknesses for that particular individual.

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

Let me start with some examples from the executive level MBA program. Very often, because they've been in the corporate world, they don't want to present anything that isn't absolutely doable, low risk. super confident in and so they say, if you give us $5 million to build out this software, we can generate $7 million in five years.

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

Let me start with some examples from the executive level MBA program. Very often, because they've been in the corporate world, they don't want to present anything that isn't absolutely doable, low risk. super confident in and so they say, if you give us $5 million to build out this software, we can generate $7 million in five years.

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

I feel pretty comfortable that if you built out this software, you could get to $7 million in five years. By the way, most companies never get to a million dollars in revenues. That's a pretty interesting company. But it doesn't create a return on investment for a $5 million investment.

Chief Change Officer
#124 Waverly Deutsch’s Coaching Wisdom: 22 Years of Love, Logic, and AI at Chicago Booth

I feel pretty comfortable that if you built out this software, you could get to $7 million in five years. By the way, most companies never get to a million dollars in revenues. That's a pretty interesting company. But it doesn't create a return on investment for a $5 million investment.