Winston Weinberg

Oh, I think that it's similar in Europe to where it is in a lot of places, which is you don't want to go into a country or a domain or anything like that and act like you know how to do something, right?

Like you really need to partner with an industry or you need to partner with a geography, right?

And when I say, you know, we should have invested more in that, it's more like we didn't invest in it that much in 2023 and 2024.

We invested tons last year and we're investing even more this year.

And the difference is pretty massive.

The difference in kind of the quality of our team last year and

The partnerships and things like that and how our product is localized for each geo is just a huge difference.

But you can't do this from sitting in San Francisco and kind of thinking about how to do it.

You've got to travel.

It's not a difference in talent.

It just takes a long time to hire people.

And so you have to just think about it with a way, way longer timeframe.

Yeah.

It's just like really hard to hire people.

And so that was just kind of like interesting to me or something that I wasn't used to.

Whereas in the States, you can hire someone and they start quite literally like the next day sometimes, like literally.

Or if they have to give two weeks notice, they start exactly two weeks later.

That allows you to be a little bit more just, I quickly need to hire this retroactively.

I can fix a problem.

In Europe, you have to plan out more.