Yaro Starok

And for me, it was the biggest productivity hack I've ever experienced, breaking free from email.

So it was natural that I thought this has got to be something other people want to do.

But to be honest, I just had it on the back burner.

I was too busy growing a coaching business to focus on it.

So 2017, I decided to work with a co-founder.

Her name is Claire.

She was my inbox manager at the time for my coaching business.

And we said, let's just test it.

Let's find one or two basic beta test clients, see if it worked for them.

see if we can make a profit.

Does the system that works from my inbox apply to someone doing completely different industries, niches, and so on?

And the test worked.

It took about three to six months to really feel out a process that we could apply for other people.

Claire was the one doing it.

Yeah, go ahead.

And so how many customers have you scaled to today?

Yeah, we have about 16, I think, at the moment.

Like I said, there's a couple more came on board in the last few weeks.

Yeah, yeah.

It's definitely not like your $5 a month sort of virtual assistant from overseas.