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19Stories

Sandra Russell . Managing the Mic

06 Aug 2025

Description

If you're tuning in for the first time, welcome, and to my longtime listeners, you know that throughout the years you've heard me interview some of the most iconic voices behind your favorite commercials, video games, documentaries, etc... But today, I'm pulling back the curtain on a voice that gets much less exposure—but is crucial to running a successful voiceover business as she's the Unsung Hero of a Voiceover Virtuoso who's all about the business of sound! Sandra Russell may not be a name that you're familiar with, or have a voice you recognize—but her fingerprints are all over the success of one of the top voices in the VO industry; that of her multi award-winning husband Ian Russell, aka The British Voice, who as a side note, joined me as a guest on my other podcast, 'The Voice Kitchen: where recipes and voice talent blend! Where he shared his recipe of a very British staple, Raised Pork Pie. Sand ra joins me today to talk about what it's like being a voiceover wife and mum and how she's applied her education and business acumen to being Ian's business manager and creative consultant. Add to the mix, the award-winning voiceover careers of their two daughters, Eva and Lauren, and occasionally when Sandra steps in front of the mic, and you've got quite the family affair!  We'll hear how a Christmas present for a one-day class, launched a lucrative international voiceover career for Ian, to co-running a thriving studio from their family home. Sandra's story is one of quiet leadership, business savvy, and possessing a keen eye for the right opportunity. Someone we'd all be so lucky to have in our corner, no matter what creative endeavor we're pursuing. Join me as I welcome Sandra Russell to 19Stories. You can contact Sandra, or Ian,or Eva directly via the followng: Sandra's Business email Address: [email protected]  Sandra's Instagram: https://www.instagram.com/brillbrits/ Ian's website(s): ianrussellvoice.com Eva's LinkedIn: https://www.linkedin.com/in/evarussellvoiceactor/ Eva's IMDb: https://www.imdb.com/name/nm13597096/   Ian's IMDb: https://www.imdb.com/name/nm8358149/   Ian's Instagram: https://www.instagram.com/thebritishvoice/ If you enjoyed this episode, make sure to follow 19 Stories wherever you listen to your favorite podcasts. It would be greatly appreciated if you gave a nice review and shared this episode well :-) To give feedback or a story idea: [email protected] To listen to my demos: https://www.cherylholling.com/ To contact me for voiceover work, or to host your podcast, reach out to me at: [email protected] Follow me on Instagram: @cherylhollingvo Theme Song Credit:  'Together' by For King & Country Outro Insert: "Take a Chance on Me" by ABBA Proverbs 23:18 "Surely there is a future, and your Hope will not be cut off."  

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