In this $4M Strategies™ episode, Carl J Cox dives into a critical metric every business owner needs: EBITDA. Often overlooked in favor of sales or net income, EBITDA is a clear indicator of operational health and a must-know for anyone considering a future sale. Carl explains why this metric matters and how calculating it can give you an edge, showing buyers your business's true potential. Learn how to harness EBITDA to make smarter business decisions and prepare for future opportunities. Listen to the full episode now! Podcast Sponsor: Oswego Private Wealth Management Subscribe and set notifications to our YouTube Channel. Where to find Carl: https://40strategy.com https://www.linkedin.com/in/carljcox/ https://www.instagram.com/carljcox40/ https://x.com/40Strategy 🎧 Measure Success Podcast https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579 🎧 $4M Strategies Podcast https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100 📖 Read Carl's book "Lost at CEO: An Entrepreneur's Guide to Strategy": https://a.co/d/iMiZVf2
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