A strong sales backlog is key to your company's growth and confidence. On this episode of the $4M Strategies™ podcast, Michael Wills discusses how to build a backlog by freeing up sales teams to focus on selling. He shares the importance of separating hunters and farmers, mapping your sales process, and eliminating non-selling tasks that distract from prospecting. Discover how to create a scalable sales backlog and improve team efficiency. Let 40 Strategy Help! Connect with Michael: Website: www.toplinesolutions.org LinkedIn: https://www.linkedin.com/in/michaelwills2/ Connect with Carl: https://40strategy.com https://www.linkedin.com/in/carljcox/ https://www.instagram.com/carljcox40/ https://x.com/40Strategy 🎧 Measure Success Podcast https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579 🎧 $4M Strategies Podcast https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100 📖 Read Carl's book "Lost at CEO: An Entrepreneur's Guide to Strategy": https://a.co/d/iMiZVf2
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