Most sales processes rely on tactics and tools, but Brian Bogert takes a different approach. On this episode of the $4M Strategies™ podcast, Brian explains why true scalability starts with meaningful conversations and upfront agreements. By focusing on alignment and understanding decision-making processes, you can build trust and close deals without feeling salesy. Looking for help building your sales process? Let 40 Strategy help! Tune in to learn how flipping the script can transform your sales strategy. Connect with Brian: LinkedIn: https://www.linkedin.com/in/brianbogert/ Facebook: https://www.facebook.com/bogertbrian Instagram: https://www.instagram.com/bogertbrian/ Website: https://brianbogert.com Connect with Carl: https://40strategy.com https://www.linkedin.com/in/carljcox/ https://www.instagram.com/carljcox40/ https://x.com/40Strategy 🎧 Measure Success Podcast https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579 🎧 $4M Strategies Podcast https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100 📖 Read Carl's book "Lost at CEO: An Entrepreneur's Guide to Strategy": https://a.co/d/iMiZVf2
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