You Need to Know: The Key to Differentiation

In this episode of the $4M Strategies™ Podcast, we explore the power of clear values with Matthew Pohl, CEO of Rewild Group. Matthew explains the key differences between brand values (your promise to customers) and core values (your promise to the team), and why this distinction matters. Discover how to define authentic values that represent who you are and avoid the common mistakes of emulating others or setting unrealistic aspirations. Want to share your business with our listeners? Learn how to be a Podcast Sponsor! Don't miss this conversation if you want to create a brand that stands out and resonates with your audience.   Where to find Matthew: Website:  https://www.rewildgroup.com/  LinkedIn: https://www.linkedin.com/in/matthewepohl/  Get a Copy of 'Organizational ReWilding Rules for Business Growth': https://www.amazon.com/gp/product/B099GCY7MG    Where to find Carl: https://40strategy.com https://www.linkedin.com/in/carljcox/ https://www.instagram.com/carljcox40/ https://x.com/40Strategy   🎧 Measure Success Podcast  https://podcasts.apple.com/us/podcast/measure-success-podcast/id1552291579   🎧 $4M Strategies Podcast  https://podcasts.apple.com/us/podcast/%244m-strategies/id1741584100   📖 Read Carl's book "Lost at CEO: An Entrepreneur's Guide to Strategy": https://a.co/d/iMiZVf2  

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