In today's episode, we seriously geek out over email marketing. Here's the thing - in the makeup industry, we are seriously SLEEPING on email marketing! I had to get on the fabulous Eman Ismail, who is the queen of email marketing, to teach us all about copy, copywriting and how we can be utilising email marketing to book more! We discuss: - The power of good copy and how we as makeup artists can fall into the "too professional" trap - How powerful email marketing can be for your business and how I had a £20K week and Eman creeping up to being a multi 6 figure business owner, by writing emails! - Where to start with email marketing, for beginners. - What to write about, how to choose a provider and so much more! Follow ⁠⁠⁠⁠Eman Here ⁠on Instagram! Check out Eman's brilliant website and resources! (They are seriously good!) Eman's ConvertKit affiliate code is: https://convertkit.com/features/forms?lmref=499_fA&utm_campaign=poweredby&utm_content=form&utm_medium=referral&utm_source=dynamic And her welcome sequence bootcamp info is up and ready here: https://docs.google.com/document/d/13v5J8HFXTc-uVtcrhnsRSCfx21jR0E2xsdMHiMlG2bA/mobilebasic Check out Eman's brilliant podcast - Mistakes That Made Me. Follow ⁠⁠⁠⁠Kayleigh⁠⁠⁠⁠ on Instagram! Join the ⁠⁠⁠⁠Level Up Club⁠⁠⁠⁠ - Our monthly makeup artist membership!

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