Accelerate Your Insurance Sales Podcast
289. The Insurance Agent Sales Playbook: The 3 Steps To Go From Unknown To Unstoppable
31 May 2024
Grabbing attention in our industry is pivotal for success in today’s market; in an industry saturated with competitors vying for clients' trust and business, you need to stand out. At a recent event, I spoke about the necessity of clear messaging, maintaining and growing a robust online presence, and effective branding to make your agency stand out. Drawing from my own experiences, I speak about how initially targeting the wrong audience led to dismal sales, which highlights the critical importance of focused marketing efforts. I also advocate for the use of detailed "five star prospect profiles" to align your marketing strategies with the values and beliefs of your ideal audience. I also share a personal anecdote of a well-delivered speech capturing the attention of a Fortune 50 company further proves the power of clear communication and investing in establishing a presence in the market. Join us this week on Bullpen Sessions as I focus on going from unknown to unstoppable. 📒 Show Notes and Resources 📒 KEY MOMENTS 0:40 - Building Influence Through Marketing 16:38 - Attracting Your Ideal Prospects 12:59 - Establishing Your Credibility Online 32:16 - Generating Leads Through LinkedIn 36:26 - The Importance Of Your Presence In The Market CONNECT WITH ANDY NEARY Subscribe and listen to the Bullpen Sessions Podcast 🎙 here: https://podcasts.apple.com/us/podcast... 🎯 Download the Broker Marketing Playbook: https://bit.ly/3Y8DtDO 📲 Request a free strategy call: https://calendly.com/aneary/strategy-... 💬 Join the Complete Game text community: Text the word BROKER to 414-622-1462 Connect with Andy Neary on social media: LinkedIn: https://www.linkedin.com/in/andyneary/ Instagram: https://www.instagram.com/andy_neary/
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