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ADHD for Smart Ass Women with Tracy Otsuka

Episode 356: The Science of Memory and ADHD with Dr. Daniella Karidi

29 Oct 2025

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Tired of ADHD strategies that don’t work? Here’s what actually does. FREE training here: https://programs.tracyotsuka.com/signup_____You walk into a room and forget why you're there. You miss deadlines even though you care deeply about the work. You can remember a random conversation from 15 years ago but not what someone just told you five minutes ago. Welcome to life with an ADHD brain and a memory system that works differently.Dr. Daniella Karidi knows this firsthand. Diagnosed with ADHD in college, Dr. Daniella finally understood why she'd always felt "off" despite being highly successful. A researcher who earned her doctorate from Northwestern University studying memory and ADHD, Daniella is now the founder of ADHDtime, where she works as a professional ADHD and executive coach. She's spent years translating complex memory research into practical strategies that actually work for ADHD brains and in this conversation, she breaks down exactly why our memory fails us and what we can do about it.Daniella and Tracy dive deep into prospective memory (remembering to remember in the future), why time-based cues are terrible for ADHD brains, and the five steps where memory can break down. Daniella explains why we forget we took our medication, why she needed multiple cues instead of just one, and why she believes people who master their own memory patterns can finally stop feeling like they're failing at life. She also shares the grief and relief of late diagnosis, and why she'll never stop advocating for better understanding of how ADHD women's brains actually work.Resources:Website: https://www.adhdtime.comInstagram: https://www.instagram.com/ADHDtime Facebook: https://www.facebook.com/ADHDtimeSend a Message: Your Name | Email | Message If this podcast helps you understand your ADHD brain, Shift helps you train it. Practice mindset work in just 10 minutes a day. Learn more at tracyotsuka.com/shift Instead of Struggling to figure out what to do next? ADHD isn’t a productivity problem. It’s an identity problem. That’s why most strategies don’t stick—they weren’t designed for how your brain actually works. Your ADHD Brain is A-OK Academy is different. It’s a patented, science-backed coaching program that helps you stop fighting your brain and start building a life that fits. 👉Learn more here: https://programs.tracyotsuka.com/aok-academy Learn more by connecting with Tracy through Instagram, Facebook, LinkedIn, Pinterest, or visit adhdforsmartwomen.com.Are You Ready to Discover Your Brilliance? Order Now: https://tracyotsuka.com/book2 Visit our website: https://tracyotsuka.com

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