Ep 24: Q4 Sale Ad Best Practices

We’re in the thick of Q4.AKA, the most chaotic, high-stakes, and exciting time of the year for ecommerce brands. In this episode, Avery breaks down the best practices for crafting sale ads that actually work during peak season.From keeping your offer simple to balancing scrappy and polished creative, staying prepared for last-minute pivots, and nailing your post-click experience, this episode is your quick-hit checklist for ads that convert.Breathe, simplify, and make it sell.#Q4Marketing #EcommerceTips #AdCreative #BlackFridayAds #CyberMonday #DTCTips #MarketingPodcast #PerformanceMarketing #CreativeStrategy #MetaAds #DigitalAdvertising #BrandGrowth #AdventurousPodcast #PilotHouse #AveryValerio #SaleStrategy #Q4Sales #MarketingBestPractices #AdOptimization #EcommerceMarketing0:00 — Introduction2:00 — Keep It Simple: The Power of Clear Offers7:00 — Build a Full Creative Range (Scrappy to Polished)11:00 — Be Prepared: Ads for Every Scenario14:00 — Don’t Forget Post-Click Strategy18:00 — Slow Down, Analyze, and Enjoy Q4Work with Pilothouse: ⁠https://www.pilothouse.co/get-in-touch?utm_source=dtc&utm_medium=podcast&utm_content=e&rPodcast⁠Subscribe on YouTube: ⁠https://www.youtube.com/@DTCPodcastSubscribe to DTC: ⁠https://www.directtoconsumer.co/⁠Listen to DTC Podcast: ⁠https://podcasters.spotify.com/pod/show/dtcpodcast

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