Nicklas Selmer Rathje is the COO of Eater, FreeTable and leads strategy and expansion at Norrlyst Koncernen - one of the fastest growing restaurant groups in DenmarkIn this episode, we discuss with Nicklas how Norrlyst is able to fill their 15+ restaurants every single day, why they create guest profiles to thoroughly understand their guests, the way they use marketing, and how they put data at the heart of their organization.This episode is brought to you by Workfeed, the all-in-one workforce management platform trusted by thousands of hospitality businesses. Get started for free at workfeed.io
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