In this episode of The MVP Podcast, Mitch Gibson sits down with Ron Shroyer, Vice President of Sales at Aureus Analytics, to discuss the future of tech and why it is so important to find tech that works for you and your agency. Measuring your customer's happiness is a huge component of your retention. With Aureus Analytics' new product, Donna for agents can measure and collect all of this data for you, which in return allows you to sell your customer what they NEED. Episode Highlights: Ron provides a quick background story about Aureus and what his company is all about. (5:19) Ron shares that they help clients learn more about their customers. (10:06) Ron tells us about the 100 customer experience scoring called Sentimeter. (12:17) Ron explains why data is very important for future insurance agents. (17:49) Ron explains what his company's technology looks like. (19:51) Ron shares that his back-end technology caters to every agency because they know that agencies operate differently. (25:14) Ron tells us about his company's competitors and how he approaches them. (33:28) Ron shares that it is important to look at succession planning to prepare for the future. (41:37) Ron shares his vision of the Aureus in the future and how they are scaling up to it. (46:46) Ron shares his favorite color and ice cream flavor. (50:41) Ron tells us one place he would go if he would be traveling. (51:50) Ron gives us his piece of advice to young agents out there listening. (52:42) Key Quotes: "Aggregating data like that is to be able to provide a better product and service, it's going to help serve you a lot more efficiently and effectively." - Ron Shroyer "Everyone has their kind of hopes and dreams as far as how they want people to utilize the product. But we know that we still have to be as flexible as possible because every agency operates a little bit differently." - Ron Shroyer “You need to surround yourself with individuals that are going to put you in a better position than where you are today.” - Ron Shroyer Resources Mentioned: Ron Shroyer LinkedIn Aureus Analytics Reach out to Mitch Gibson

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