In this episode of The MVP Podcast, Mitch Gibson sits down with Co-Founder and CEO of Wunderwrite, Peter MacDonald to discuss the things he learned as a young agent 7 years ago which gave him the tools and ability to build an amazing product like Wunderwrite. Peter also talks about the importance of building relationships and why it should be a common denominator in everyone's success strategy. If you haven't had a chance to talk to Peter or Dillon over at Wunderwrite, then you need to book a call with them now and just have a conversation. Episode Highlights: Peter discusses how they came up with the concept for Wunderwrite. (8:32) Peter believes that the reason the industry has so many independent agents is that they are more efficient than larger corporations. (16:18) Peter discusses his experiences as a young producer as well as the skills he has learned over time. (19:05) Peter discusses the four habits of referability, which include arriving on time, doing what you say you're going to do, completing what you start, and saying please and thank you. (19:53) Peter mentions that if he were a rookie agent today, the first thing he would do is create connections with people who can recommend him to new business. (26:31) Peter mentions that he and his colleague have earned their Six Sigma Green Belt. (35:37) Peter explains the API application program interface. (40:19) Peter compares Wunderite's program to some other application that was created several years ago. (40:56) Peter mentions that one of the challenges with an API is that it requires detailed documentation. (41:57) Peter discusses the importance of reviews, particularly in the digital market. (47:30) Peter answers Mitch Gibson's five rapid-fire questions are answered by Peter. (53:09) Key Quotes: “What I know now is that the industry is set up the way it is, for economic reasons. The reason there are so many independent agents, is, frankly, because you guys can do it more efficiently than some huge corporation can do it.” - Peter MacDonald “If I was a young agent today, the number one thing that I would do is I would build relationships with centers of influence, who can refer me business” - Peter MacDonald “We want to combine a streamlined, simple process with a lot of the things that we've come to appreciate and joy and other areas of our life. And we're still not where we want to be 100%, like we're always wanting to be improving, there's so much more than we could do. But this is kind of where the product is today.” - Peter MacDonald Resources Mentioned: Peter MacDonald LinkedIn Wunderwrite Reach out to Mitch Gibson

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