Ep 121: AI’s Sustainability Dilemma

Send us a textThe hidden cost of every prompt you type.AI tools like ChatGPT are reshaping the way we work—but at what environmental cost? In this six-minute episode, we unpack the surprising truth about AI's growing energy and water consumption. From powering massive data centres to cooling them with litres of water, every AI interaction leaves a footprint.I break down the global impact of using AI at scale, compares it to real-world equivalents, and explores what tech giants like OpenAI, Meta, and Google are doing to address the issue.You’ll also hear a personal experiment: what does a week's worth of ChatGPT use look like for an individual, and how can we all make more sustainable choices when using AI?Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com

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