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Alex Cooper weekly - a living Biography by BioSnap

Alex Cooper's Unwell Hydration: Empowering Women's Wellness in 2025

29 Nov 2025

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Alex Cooper BioSnap a weekly updated Biography.Alex Cooper has been on quite the winning streak lately. Her podcast Call Her Daddy just claimed the number two spot on Spotify Wrapped's top podcasts in the U.S., cementing her status as one of the most influential voices in podcasting today. The show, which boasts a massive 60-plus million dollar distribution deal with Spotify and holds the distinction of being the platform's number one podcast for women, continues to dominate the audio landscape.Beyond the podcast itself, Cooper has been expanding her empire aggressively. She and her fiancé Matt Kaplan, who serves as CEO of Ace Entertainment, have co-founded a new media company called Trending that's specifically focused on Gen Z audiences. This venture will serve as the parent company for both Call Her Daddy and Ace Entertainment, producing scripted and unscripted content, podcasts, digital media, live events, and merchandise. Kaplan will handle financing, production, and distribution while Cooper leads audience engagement and franchising efforts.On the entrepreneurial front, Cooper announced a major beverage launch set for January first, twenty twenty-five. She's partnering with Nestlé to introduce Unwell Hydration, an electrolyte-infused functional drink designed specifically for women. The line comes in three flavors—Strawberry, Mango Citrus, and Orange Hibiscus—and will hit Target shelves at around two dollars and forty-nine cents per bottle. Cooper emphasized that this drink targets a market gap she identified, noting that most hydrating beverages are marketed toward male athletes, whereas Unwell Hydration embraces a more relatable, authentic wellness philosophy.Her social media presence remains formidable, with approximately three point seven million Instagram followers and an engagement rate of three point five-six percent, which ranks as high compared to similar accounts. Her estimated monthly Instagram earnings range between twelve thousand three hundred dollars and sixteen thousand eight hundred dollars.Cooper also made headlines recently when Call Her Daddy hosted the Dancing with the Stars freestyle performance from Whitney Leavitt and Mark Ballas, which premiered on YouTube and generated over one point eight million views within forty-eight hours, sparking significant viral conversations about Leavitt's redemptive performance.Looking ahead, Cooper has signaled major expansion plans for twenty twenty-five, emphasizing that the Daddy Gang community remains a top priority as she scales her operations across multiple platforms and ventures.Get the best deals https://amzn.to/3ODvOtaThis content was created in partnership and with the help of Artificial Intelligence AI

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