151: Your Salon Valuation

Send Danise a Text Message.If you are considering selling your salon, there are a few things I’d suggest. Maybe you hire a broker. Maybe you sell it to a stylist. Whatever your decision, you first need to know what your salon is worth. So, let’s talk about how you do that. The Two Common Business Valuation Methods are:1.       Total revenue multiplied by 25% to 35% + fair market value of inventory2.       Two to Three times the pretax income + fair market value of inventoryExample SalonLet's assume a Beauty salon is 1500 sf, located in a retail strip center, and has a ton of foot traffic.  There are 10 stations and waxing and facial rooms.  It's the only salon within a 3 mile radius and there is 6 months remaining on the initial lease.  To generate additional sales the salon also sells hair, face, and nail products.The financials are as below |   | 2014 | 2015 | 2016 | Service Revenue | $300,000 | $350,000 | $400,000 | Product Revenue | $100,000 | $120,000 | $130,000 | Total Revenue | $400,000 | $470,000 | $530,000 | Payroll | $250,000 | $300,000 | $350,000 | Pre-tax Income | $74,000 | $81,000 | $90,000 | Inventory | $30,000 | $30,000 | $30,000 Steps to Calculating the Value of a Beauty Salon1.       Estimate the fair market value of all the inventory.  In the beauty salon business products can expire.  It's not uncommon to factor in a discount of about 20% to 30%.  After using a 25% discount the inventory for 2016 would be valued at $22,5002.       Determine the right multiple of pretax income.  A strong business will have a higher multiple.3.       Determine the strengths and weaknesses of the business.  4.       Take all the factors into account and run both formulas.  For this example, let's assume the middle of the road seems best.$530,000 X 30% = $159,000 + $22,500 (fair market value of inventory).  Total = $181,5002.5 X $90,000 = $225,000 + $22,500 (fair market value of inventory).  Total = $247,500Splitting the two numbers above and taking all the other factors into account a good place to start is somewhere around $225,000If you have any questions about this, please don't hesitate to contact me. Until next time…remember, when you know better, you do better. Don’t miss the Good Hair Energy Box! Only 100 Founders Boxes will be available. Join the waitlist at danisekeilitz.com/waitlist to get early access and be first to grab yours. Subscribe to my YouTube channel Ready for beautiful hair and better energy each month? Join the Good Hair Energy Box waitlist! Only 100 Founders Boxes. Sign up at danisekeilitz.com/waitlist Make sure to subscribe to our YouTube Channel as well! Visit my Amazon Store for all my favorite products! Website: www.danisekeilitz.com Instagram: danisekeilitzShop my favorite Eufora Products.

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