Allison takes the lead on this week’s episode to share all the behind-the-scenes about her small business. New Wave is a unique retail concept hidden on the second floor in Omaha, Nebraska that opened in June 2020. As the store comes up on one year of business, Allison thought this was the perfect time to reflect on what it has been like owning a store in the midst of a particularly uncertain year.The episode starts off with the backstory of how New Wave came to be, the idea behind the brand, and all the planning and research that went into opening a store. She dives into the real stuff that business owners usually avoid talking about - failures, low points, mental health, balancing work and personal life, finances, and how to get through it all.To counter that, she also shares the highlights, the rewards, advice for people who are interested in doing something similar, and the beauty around getting to live out a dream.At the end of the episode, it wraps up with a Q&A session from New Wave Instagram followers who submitted questions.Ceara is off the podcast this week as she is in Morocco on an epic work trip with Beautiful Destinations. We hope she is staying safe and having so much fun! We look forward to hearing all about the trip when she’s back in a few weeks. MENTIONS:New Wave Instagram:https://www.instagram.com/shopthenewwave/Shop New Wave Online:https://www.shopthenewwave.com/RATE/REVIEW:If you enjoyed this episode, we would really appreciate it if you left a 5-star rating and review on Apple Podcast/Spotify. This helps us grow the show so that we can keep doing what we are doing!SPONSORS - 'ALREADYFRIENDS' FOR $ OFF:Looking for a way to monetize your podcast? Check out Podcorn, the sponsor of today's episode! Podcorn is the leading podcast influencer marketplace. Connecting unique voices to unique brands for native advertising. Sign your podcast up today at https://podcorn.com/To sponsor our show, email [email protected] LINKS:Already Friends Instagram:https://www.instagram.com/werealreadyfriends/Already Friends TikTok:https://www.tiktok.com/@alreadyfriends?Allison's Instagram: https://www.instagram.com/allisonwetig/Ceara's Instagram: https://www.instagram.com/cearakirk/Allison's TikTok:https://www.tiktok.com/@allisonwetig?Ceara's TikTok:https://www.tiktok.com/@cearakirk?Facebook Group:https://www.facebook.com/groups/949889089022074/Patreon Page for Bonus Content:https://www.patreon.com/alreadyfriendsOur Sponsors:* Check out Shopify: https://shopify.com/alreadyfriendsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
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