Shep Hyken interviews Dr. Alan Zimmerman about his new book, "The Payoff Principle." Dr. Zimmerman believes that everyone deserves to be happy and successful in their personal and professional lives, and tells us that knowing your purpose, passion and process is the key to doing so. It's about having the right mind-set and an appreciation for the good that comes your way. Do you want to happier? More successful? Who doesn't? Enjoy the wisdom of Dr. Alan Zimmerman on this episode of "Amazing Business Radio." Learn more about your ad choices. Visit megaphone.fm/adchoices
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