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Amazon Ads Raw Daily

Episode #90 - Recap of Amazon Accelerate Announcements Day 2

15 Sep 2023

Description

Flexible customer financing: Amazon is offering a buy now, pay later program called flexible customer financing. Sellers can offer this to their customers, and customers can pay for the product over a certain amount of time. Sellers will have to pay a fee for this program, but it could help them reach new customers who can't afford their products upfront.Brand tailored coupons: Brand tailored coupons are now out of beta and available to US brand registered sellers. Sellers can use this feature to create targeted coupons for their customers based on their purchase history and loyalty.Customer loyalty analytics dashboard: This new dashboard will give sellers insights into their customers' purchase patterns and loyalty. Sellers can use this information to create targeted promotions and email campaigns.Fit Insight Tools: These AI-powered tools help sellers identify and resolve size and fit issues with their products. This could help sellers improve their product listings and reduce returns.Computer vision based detection: Amazon will use computer vision to detect expired products, damaged products, and other defects before they reach customers. This will help sellers avoid negative customer reviews and returns.Voice-off customer dashboard: This dashboard will be enhanced with new features that surface additional insights to help sellers build long-term customer loyalty. These features include key phrases from customer feedback, category benchmarking, and trend analysis.Seller profile product listings: Amazon will now allow sellers to add products to their seller profile pages. Customers will be able to add these products to their cart directly from the seller profile page.Tap to review: Amazon is simplifying the seller feedback submission process by eliminating the written feedback requirement. This will make it faster for sellers to get the ratings they need to grow their business.Amazon Landing: Amazon Landing now includes merchant cash advances, which are repaid with a percentage of future sales.Amazon Seller Wallet: This feature allows sellers to pay their vendors with one click and have record of all their payments in one place.By with Prime: By with Prime has been included in Shopify. This program allows sellers to offer Prime shipping to their Shopify customers.Thanks for listening and if you like the podcast make sure to subscribe!Check out the YouTube Channel as well:https://youtube.com/@AmazonAdsRawDailyMore Infos about the Me & the Podcast can be found here:https://alexanderswade.com/amazon-ads-raw-daily/Follow me on LinkedIn:https://www.linkedin.com/in/alexanderswade/ Hosted on Acast. See acast.com/privacy for more information.

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