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Amazon Legends Podcast

How to Become a 7-Figure Seller by Using The Post Purchase Process - Michael Kaufman - Amazon Legends - Episode #318

07 May 2024

Description

Join us this week as we uncover the strategies for becoming a 7-figure seller on Amazon through the post-purchase process. Our guest, Mike Kaufman, brings nearly three decades of ecommerce expertise, co-hosting the podcast and pioneering online sales. Learn from Mike's insights on brand development, Amazon post-purchase strategies, and list building. Discover the secrets to optimizing the post-purchase experience, engaging customers, leveraging reviews, and providing exceptional service to build a loyal customer base. Mike shares actionable tips, including automation tools and value-added services, to elevate your Amazon business to 7-figure success. Don't miss this episode for invaluable advice on mastering the post-purchase process and taking your Amazon venture to new heights! Subscribe now for more insightful discussions on ecommerce and digital marketing.Takeaways:Understanding the Customer Journey: Recognize that the customer journey doesn't end with the purchase; it continues post-purchase.  Importance of Post-Purchase Experience: Emphasize the significance of the post-purchase experience in fostering customer loyalty and generating repeat business. Engage with Customers: Actively engage with customers after they've made a purchase to ensure satisfaction and encourage feedback. Leverage Reviews and Feedback: Utilize customer reviews and feedback to improve products and enhance the overall shopping experience.  Build Brand Advocates: Aim to turn satisfied customers into brand advocates who promote your products through positive word-of-mouth and referrals.  Provide Exceptional Customer Service: Offer exceptional customer service to address any issues or concerns promptly, thereby increasing customer satisfaction and loyalty.  Offer Value-Added Services: Consider providing value-added services such as warranties or loyalty programs to incentivize repeat purchases and customer retention.  Optimize Post-Purchase Communication: Optimize post-purchase communication channels to stay connected with customers and nurture long-term relationships.  Quote of the Show:Start with something simple, tailored to your capabilities or budget. But ensure the process remains easy for the customer, minimizing clicks and confusion. Whether automated or not, ensure swift service from start to finish. Get them approved quickly and confidently stand behind your product. Links :https://ProtuffProducts.com https://BrandFortressHQ.com https://podcast.BrandFortressHQ.com https://www.linkedin.com/in/protuffproducts/ Free Amazon Post Purchase Funnel Blueprint: https://brandfortresshq.com/BluePrintWant To Level Up Your Business? Register With Our SponsorsViably is the complete financial solution to help e-commerce business owners extend their cash flow through funding. Viably's revenue-based funding programs are designed to provide online sellers with the funding they need to achieve their business goals. Whether you need to increase your inventory or ramp up your marketing efforts, Viably can help you access the capital you need to succeed.Claim your extra $1,500 when you qualify for $25,000 or more in funding. Go to www.runviably.com/legends

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