89 | Embracing fear & risk as a small business owner w/ Jessica Urquhart

Fear and risk are a part of our day to day life as a small business owner -- and because of that fact, it's SO incredibly important that we know how to look at risk and decide if it's wort the potential OPPORTUNITIES that it can bring!In today's conversation, I'm chatting with Jessica Urquhart -- and we're going to dive into her "whole human approach" approach for risk taking and how we can get more comfortable with our fears. Jessica is a Certified Professional Coach specializing in Decision Empowerment services, with her company ALTAZ Coaching. She works closely with individuals who are facing significant pivots in their life, career, or business, and teaches them how to leverage logic + motivation + intuition for effective decision-making (her Mind, Heart, Soul™️ method),  so they can choose fulfilling paths forward with more flow, clarity, and intentional direction. Here are some snippets from our conversation:5:28 - Jessica started with a thriving career in corporate finance & financial services for over 20 years before becoming a decision empowerment coach8:48 - Jessica's "whole human approach" to decision making12:35 - There is always an opportunity on the other side of the risk14:47 - Risk is a part of life, it's always going to be present15:07- Identifying a risk & creating boundaries around the risk15:53 - Identifying & acknowledging the emotions around our decisions17:01 - Understanding the impact that potential risks will create19:50 - Understanding what you can do for mitigation measures20:42 - Considering the actual probability behind the risk (& the probabilities of the opportunities)22:25 - Understanding your risk tolerance26:30 - How risk exposure lines up with your values29:00 - The soul component of this risk method is to sit with your feelings and values and trusting that you can figure things out31:27 - Getting comfortable releasing control & expectations33:32: Jessica's story around how being over-prepared isn't necessarily a good thingI can't wait for you to dive into this episode!Links from today's episode: Feel the Fear and Do It Anyway by Susan Jeffers (Jessica's book rec)Adventures in Opting Out - Cait Flanders (Jessica's book rec)Connect with Jessica on FacebookVisit her websiteLoved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out! <<Brand Photography>> Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋 Join the email community ✍🏻 Leave a review on Apple Podcasts 🎙

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