AM/PM Podcast
#418 - How to Tap into Latin America’s $200 Billion E-Commerce Market with Christie & AJ
24 Oct 2024
Imagine tapping into a market that has the potential to skyrocket your e-commerce business. What if Latin America could be the next big frontier for growth? Join us as Christie Rugh and AJ Hernandez from SkyPostal bring their expertise to the table, offering a roadmap for businesses looking to thrive in this promising region. With projections indicating a leap from $195 billion to $270 billion by 2028, they highlight how Sky Postal's logistics solutions provide a cost-effective and reliable alternative to expensive express carriers and challenging postal services, making it easier for businesses to venture into Latin America. From navigating Brazil's protective economic policies to capitalizing on the rising middle class across Argentina and Colombia, we cover the strategies you need to succeed. Our conversation takes a closer look at how mobile phones are transforming shopping habits and how financial landscapes are evolving with the increased use of installment payments. Learn about the pivotal role platforms like Mercado Libre and Amazon play in facilitating cross-border sales, with Sky Postal ensuring timely deliveries and localized support to bridge language and currency barriers. For those contemplating expansion, the Latin American market is not only less competitive but also offers lucrative opportunities like cheaper ad buys. Whether you're a seasoned seller or facing challenges in the U.S. market, this episode equips you with actionable insights and strategies to enhance your brand's presence and sales. Plus, listen to a personal tale of customs woes that underlines the importance of understanding international trade nuances. Don't miss out on uncovering the untapped potential of Latin America with SkyPostal as your ally. In episode 418 of the AM/PM Podcast, Kevin, Christie, and AJ discuss: 00:00 - Expand Your E-Commerce Business to Latin America 01:33 - Latin America E-Commerce Logistics Solutions 06:05 - Expanding Latin America Market Reach 11:08 - Expanding Into Emerging Latin American Markets 13:05 - Navigating Trade in Latin America 16:38 - Options for International E-Commerce Expansion 20:49 - International Shipping Rates and Domestic Services 24:21 - Liquidation of Super Bowl Merchandise 25:49 - Expanding to Latin America Logistics Opportunities 27:54 - Cross-Border Marketing Strategies 32:57 - Cost-Saving Fulfillment From Mexico to US 35:27 - Latin America Logistics With SkyPostal 40:44 - International Shipping on Amazon Prime 46:45 - Kevin King's Words Of Wisdom
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