AM/PM Podcast
#451 - Factory Hacks & Sourcing Gold: Real Tips From Inside the Production Line with Isaac Hetzroni
12 Jun 2025
Sourcing expert Isaac Hetzroni, aka @thesourcingguy, shares tips on China, AI, factory tours, and finding top suppliers. Essential insights for smarter e-commerce strategies. Join us as we explore the dynamic world of sourcing with Isaac Hetzroni, aka @thesourcingguy, a rising influencer known for his insightful content on YouTube, TikTok, and Instagram. Isaac, though lesser-known in the Amazon space, shares his extensive experience in manufacturing, having grown up in the industry with his family's apparel and electronics factories. He provides valuable insights on whether businesses should look beyond China for sourcing, and shares practical tips on understanding product costs and minimizing risks. Isaac's engaging social media presence brings these topics to life, making sourcing strategies both informative and entertaining. We'll also examine the complexities and misconceptions surrounding sourcing from China, where advanced infrastructure and a skilled workforce have cemented its status as a manufacturing powerhouse. Despite pushes for diversification, replicating China's efficiency in other countries presents significant challenges. Apparel manufacturing emerges as a more adaptable sector for relocation, yet the transition is fraught with logistical hurdles. The discussion extends to global manufacturing trends and China's impact on the U.S. market, including the rise of Factory to Consumer strategies and the role of AI in overcoming language barriers, all of which are reshaping global trade relationships. In this episode, we emphasize the importance of building strong business relationships, especially when dealing with Chinese suppliers. Personal connections often intertwine with professional dealings, and trade shows play a crucial role in maintaining these relationships. We explore strategies for finding the best suppliers beyond platforms like Alibaba, using tools such as Import Yeti and trade shows to discover high-quality factories. Additionally, we highlight the importance of quality control and the advantages of diversifying supply chains to new regions. Tune in to gain insights into effective sourcing strategies, quality control, and the evolving landscape of global manufacturing. In episode 451 of the AM/PM Podcast, Kevin and Isaac discuss: 00:00 - Expert Sourcing Strategies With Isaac Hetzroni 03:31 - Factory Tours & Sourcing Tips 08:14 - Misconceptions About Sourcing in China 17:42 - Global Manufacturing and Brain Drain 09:03 - The Challenges of Sourcing in China 17:42 - Global Manufacturing Trends and China Sourcing 22:02 - Sourcing Tips for Manufacturers 28:08 - Purchasing in China 28:38 - Building Strong Business Relationships in China 33:41 - Sourcing the Best Suppliers Without Alibaba 34:34 - Strategies for Finding the Best Suppliers 37:49 - Creative Freedom in Factory Filming 39:25 - Effective Overseas Manufacturing Quality Control 43:45 - Lean QC Solutions in Production 46:23 - Advantages of Diversifying Supply Chains 51:32 - Negotiating Production Priorities With Factories 54:13 - Advanced AI for Factory Sourcing 58:00 - Kevin King's Words of Wisdom
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