In this episode of Anatomical Gangster, Sue Hitzmann welcomes Micol Bok—VP of Marketing at GAINSWave, host of The Vitality Lounge podcast, and a movement-based strategist whose work fuses brand innovation with embodied empowerment.With a portfolio that includes global icons like Mastercard, Mini, and AT&T, Micol brings a multicultural lens to branding, storytelling, and regenerative wellness. Her current mission? Reframing aging, pleasure, and vitality through fascia-aware marketing and taboo-breaking conversations. From boardrooms to dance floors, Micol’s work reminds us that true innovation begins in the body.This episode explores:How Micol transitioned from mainstream marketing to regenerative healthThe role of pleasure in vitality and professional performanceWhy storytelling is a healing tool in wellness brandingHow movement and somatic intelligence shape her strategyThe tension between authenticity and manipulation in marketingWhat vitality really means—and how to reclaim it daily🎧 Tune in for a conversation that hydrates your nervous system, challenges your assumptions, and invites you to market from the inside out.#MicolBok #VitalityLounge #GAINSWave #AnatomicalGangster #RegenerativeMarketing #FasciaWisdom #EmbodiedEmpowerment #SueHitzmann #SomaticStrategy #SexualWellness
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