Shannon’s back! This week we unpack her experience at an in-person networking event—the unexpected energy, the new connections, and the spark it reignited in her business. We make the case that even in a social-first world, more human interaction = more sales and influence.We cover:Why face-to-face moments (and higher-touch online moments) accelerate trust and shorten the buying timelineHow to turn social connections into real conversations without being weirdThe difference between “in-home parties” (optional) and modern human interaction (scrappy, simple, scalable)Try this (human-touch ideas you can do this week):10-min Zoom/coffee chats with warm leads from DMsVoice-note follow-ups instead of text wallsPop into a local meetup/co-working day; collect 3 new contactsHost a 15-min live Q&A or mini audit on IGSend a short video answering a prospect’s exact questionWatch these metrics: DMs started, replies to voice notes, booked chats, conversion rate from convo → order, reorders.CTA: If this episode hits, forward it to a biz bestie and plan one human-touch action today.FIND US ON SOCIAL@Becsadek@Shannonboyle

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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