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Armchair Expert with Dax Shepard

Bridget Read (on multilevel marketing)

16 Jul 2025

Description

Bridget Read (Little Bosses Everywhere: How the Pyramid Scheme Shaped America) is a features writer, journalist, and author. Bridget joins the Armchair Expert to discuss working as a young writer at Vogue during the blog boom, how door-to-door salesmen evolved into multi-level marketing, and the winners, losers, and buy-in rules that designate a Ponzi scheme. Bridget and Dax talk about vitamins being the original pyramid scheme product, the staggering fact that 99% of folks involved in MLMs will lose money, and the pseudo-feminist origin story of Mary Kay. Bridget explains the mystical and religious appeal of multi-level marketing language, how pyramid schemes are really a microcosm of our entire system of income inequality, and why refusing to buy from loved ones involved in MLMs actually helps them in the long run.Follow Armchair Expert on the Wondery App or wherever you get your podcasts. Watch new content on YouTube or listen to Armchair Expert early and ad-free by joining Wondery+ in the Wondery App, Apple Podcasts, or Spotify. Start your free trial by visiting wondery.com/links/armchair-expert-with-dax-shepard/ now.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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