Navigating Instagram & Pricing Your Art

Episode 17: Welcome to this week’s episode of Art Is... a podcast for artists. In this 2nd part of Isotta’s conversation with Gisela A. Lazarte, a Venezuelan abstract painter based in NYC, Gisela shares her advice on utilizing social media, pushing your boundaries, and attaching a price to your artwork early on. Social media opens the door to both positive and negative influences. To get the most out of the social experience, to reach a wider audience and connect with them directly, find what you’re comfortable with sharing and put more of it out there. Take breaks often and try scheduling posts in advance. For Gisela, her largest goal in the art business is to keep pushing her boundaries, stay independent, and participate in more residencies to get the most out of experiencing art in person. Her hope for the art world is for all artists to have more control over their careers and for more collaborative relationships among artists to be born. Join Isotta on today’s episode as Gisela breaks down how to attach a price to your artwork and why it is so important to think about it in the early stages of the creative process. * Opening clip by Creative Career Coach Lauryn Hill Learn more at: www.curatedsplash.comIG: @curatedsplashBook your free career clarity session: [email protected] to the episode on Apple Podcasts, Spotify, Google Podcasts, Stitcher, or on your favorite podcast platform.Topics Covered:A habit of putting more out there creates community and makes it more accessibleGoal of social media is to reach a wider audience and connect with people more directlyBalancing offline and online in the art businessHow to price artwork, where to start, and how to keep it consistentArtists to have more control on their careers and to build a stronger communityGuest Info:Connect with Gisela A. Lazarte on Instagram, on her website, or via email at [email protected]. Follow Us:Our WebsiteInstagram | Isotta’s InstagramFacebookTwitterDonate | Music by Blue Dot Sessions | Cover art by Eleonora TucciSupport this podcast at — https://redcircle.com/art-is/donations

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