Social Media for Virtual Recruitment

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Recorded13 Oct 2020

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Show notes

This podcast, designed for PM&R Program Coordinators and Program Directors, is brought to you by the AAP's Program Coordinators Council (www.physiatry.org/ProgramCoordinators). This recruitment and interview season is uncharted, so we created this podcast to help residencies adapt and succeed. Cindy Volack (NewYork-Presbyterian) interviews Sara Brown (UPMC) on the importance of residency programs using social media in the time of COVID-19, how to choose your social media platform, how to structure your content team, what content to post, overcoming institutional barriers and more. They also discuss how you can use social media to plan and spur interest in virtual recruitment events.

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