How do you turn casual readers into lifelong fans? This week, Joe Solari sits down with bestselling horror author David Viergutz to explore how indie authors can go beyond books to create immersive reader experiences. From building direct sales funnels and leveraging ScareMail to crafting high-engagement content, David shares how he’s transformed his brand into a thriving, reader-focused business. Whether you write horror or any other genre, this episode is packed with insights on audience engagement, marketing, and authorpreneurship you won’t want to miss.Episode Resources:🚀 Check out David Viergutz's ⁠work here⁠.🌐 Join the Author Nation Community: Connect with like-minded authors and access exclusive resources in our online community here. 💬 Join Our Discord: Dive into real-time discussions and connect with authors across the globe in our Discord group here. 🎟️ Buy Show Tickets: Don’t miss out on the next Author Nation event! Secure your spot here.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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