During our time together, we discussed:Company culture and the importance of putting the right people in the right positions.The role of branding and marketing to differentiate your businessThe outlook for the smart technology industry in the current economic climate.To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au244SHOW NOTESIn 2002, Ryan founded Ratio Inc while studying at the University of Utah, where he earned his Bachelor's degree in Mechanical Engineering in 2005.Since then, the Ratio team has grown to a dozen people and countless great customers and vendors. Ratio Inc caters to luxury clientele in Utah's mountain communities and the Wasatch Front and specializes in low voltage systems, including Audio/Video, Lighting Controls, Motorized Shading, and Security Products. When Ryan isn't messing with AV systems (at work or for fun), he might be found crew-chiefing for his off-road race team, fantasizing about snowcats, or playing bad covers in his power duo "Real Topeka".Be sure to check out Ryan’s first appearance on Automation Unplugged back on show #162 recorded March 24th, 2021.About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

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