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Conquering CRM Resistance: Real Talk on User Adoption

10 Sep 2024

Description

Join Microsoft Business Applications MVPs Ed Gonzales and Ashley Steiner in a candid discussion about user adoption in CRM implementations. They share insights from their experiences, including the difficulties of getting sales teams to embrace new systems, strategies for improving user adoption, and the value of empathy in the process. Listen in for real-world examples, humorous anecdotes, and practical advice on navigating the complexities of CRM user adoption.

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