B2B Marketers on a Mission
Ep. 112: How to Successfully Incorporate Events as Part of Your B2B Marketing Strategy
07 Jun 2023
Description
Global events expert Muhammad Younas (Founder and CEO, vFairs) talks about the latest trends in the B2B events industry and how B2B marketers can capitalize on these. He also elaborates on the mistakes to avoid, how to strategically utilize data, and highlights the metrics that B2B marketers should pay attention to.
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