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BE THAT LAWYER

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Wes Lungwitz: The New Rules of Law Firm Marketing

01 Jan 2026

Contributed by Lukas

In this episode, Steve Fretzin and Wes Lungwitz discuss:Adapting to change in legal marketingStrengthening the website as the foundationOptimizing for...

Alefiyah Lindo: Why Burnout Is a Signal and How to Realign for Better Results

29 Dec 2025

Contributed by Lukas

In this episode, Steve Fretzin and Alefiyah Lindo discuss:Planning the future by evaluating what actually workedSupporting happiness without trying to...

Deborah Farone: Developing Clients, Confidence, and Career Control

25 Dec 2025

Contributed by Lukas

In this episode, Steve Fretzin and Deborah Farone discuss:Using business development as a path to influence and autonomyStarting relationship-building...

Charlie Gaudet: Escape the Founder Trap and Scale Your Firm

22 Dec 2025

Contributed by Lukas

In this episode, Steve Fretzin and Charlie Gaudet discuss:Moving beyond hard work toward sustainable growthEscaping the founder-centered business mode...

Colleen Joyce: Leading, Selling, And Scaling In A Changing Legal Market

18 Dec 2025

Contributed by Lukas

In this episode, Steve Fretzin and Colleen Joyce discuss:Failing fast while managing riskBuilding a competitive legal practice intentionallyTreating s...

Amy Wood: Lawyer Like An Athlete

15 Dec 2025

Contributed by Lukas

In this episode, Steve Fretzin and Amy Wood discuss:Cultivating inner balanceTraining your career like an athleteBuilding the four pillars of successM...

Susan Filan: Finding Joy and Peace in a High-Pressure Career

11 Dec 2025

Contributed by Lukas

In this episode, Steve Fretzin and Susan Filan discuss:Reclaiming life before life demands itAsking the questions that change everythingStepping off t...

Dustin Ruge: Transforming the Legal Landscape Through Strategy, Value, and AI

08 Dec 2025

Contributed by Lukas

In this episode, Steve Fretzin and Dustin Ruge discuss:Strategic decision-making in choosing clientsCommunicating value through intentional sales proc...

Pam Meissner: Creating Law Firms That Thrive Long Term

04 Dec 2025

Contributed by Lukas

In this episode, Steve Fretzin and Pam Meissner discuss:Aligning strengths with strategyAddressing operational challengesClarifying compensation and c...

Adam Williams: Maximizing Tax Strategy For Law Firms

01 Dec 2025

Contributed by Lukas

In this episode, Steve Fretzin and Adam Williams discuss:Planning taxes proactivelyExploring creative tax strategiesBuilding a professional teamImplem...

Ben Dach: Growing Through Guidance and Experience

27 Nov 2025

Contributed by Lukas

In this episode, Steve Fretzin and Ben Dach discuss:Prioritizing layered mentorshipStrengthening firm culture for developmentMaintaining clear communi...

Allison Williams: Strengthening Your Practice Through Structure

24 Nov 2025

Contributed by Lukas

In this episode, Steve Fretzin and Allison Williams discuss:Developing business skills beyond legal trainingBalancing legal work with true leadership ...

Danielle Hendon: Building Sustainable Profit For Modern Law Firms

20 Nov 2025

Contributed by Lukas

In this episode, Steve Fretzin and Danielle Hendon discuss:Embracing perseveranceShifting mindsets for sustainabilityTransitioning toward flat fee mod...

Be That Lawyer Live: Building a Practice That Lasts (Part 2)

17 Nov 2025

Contributed by Lukas

In this episode, Steve Fretzin, Tim Semelroth, Casey Grabenstein, and Neil Dishman discuss:Treating business development as essentialUsing systems and...

Be That Lawyer Live: Building a Practice That Lasts (Part 1)

13 Nov 2025

Contributed by Lukas

In this episode, Steve Fretzin, Tim Semelroth, Casey Grabenstein, and Neil Dishman discuss:Building consistent habitsTracking meaningful metricsRepurp...

Lee Rudin: Turning Purpose Into Profit In Modern Law

10 Nov 2025

Contributed by Lukas

In this episode, Steve Fretzin and Lee Rudin discuss:Aligning business with purposePreparing financially before independenceMarketing actively and cre...

Walt Hampton: Building A Career That Feeds Your Soul

06 Nov 2025

Contributed by Lukas

In this episode, Steve Fretzin and Walt Hampton discuss:Following what lights you upMastering time instead of managing itSaying no to create freedomPr...

Brian Haugh: Mastering the Lateral Move

03 Nov 2025

Contributed by Lukas

In this episode, Steve Fretzin and Brian Haugh discuss:Navigating a selective legal marketPreparing for a lateral move effectivelyBuilding control thr...

Dr. Rachel Boehm: Sustaining Excellence Through Resilience

30 Oct 2025

Contributed by Lukas

In this episode, Steve Fretzin and Dr. Rachel Boehm discuss:Building systems that support adaptabilityRedefining peak performance for longevityClearin...

Charles Gallaer: Simplifying the Practice to Amplify the Impact

27 Oct 2025

Contributed by Lukas

In this episode, Steve Fretzin and Charles Gallaer discuss:Simplifying communication for clarityBuilding systems for an organizationInvesting in profe...

Stacey Brown Randall: You Deserve Referrals, But You Do Not Owe Them

23 Oct 2025

Contributed by Lukas

In this episode, Steve Fretzin and Stacey Brown Randall discuss:The realities and misconceptions of referral marketing for professionalsBuilding genui...

Addison Watson: Building Freedom, Confidence, and Clients in Modern Law

20 Oct 2025

Contributed by Lukas

In this episode, Steve Fretzin and Addison Watson discuss:Building and sustaining a law practice through intentional business developmentThe challenge...

Raquel Gomes: From Burnout to Boundaries and Balance in Business

16 Oct 2025

Contributed by Lukas

In this episode, Steve Fretzin and Raquel Gomes discuss:The importance of setting boundaries and saying no to maintain focus and balanceOvercoming per...

Elise Buie: Numbers Plus Narrative in Building a Healthier Law Firm

13 Oct 2025

Contributed by Lukas

In this episode, Steve Fretzin and Elise Buie discuss:Using data-driven decision-making to manage and grow a modern law firmRedefining work-life integ...

BE THAT LAWYER LIVE Part 2: How Lawyers Turn Networking and Visibility into Rainmaking Success

09 Oct 2025

Contributed by Lukas

What if the final piece of the puzzle for your growth was right here?This is the second and last part of a powerful two-part conversation on Be That L...

BE THAT LAWYER LIVE Part 1: Turning Mistakes and Passions into Lasting Success in Legal Business Development

06 Oct 2025

Contributed by Lukas

What if you could finally understand what it really takes to grow as a lawyer beyond just practicing law? In this first part of a special two-part Be...

Nancy Fox: Networking Business Development and the Future of Rainmaking in Law

02 Oct 2025

Contributed by Lukas

In this episode, Steve Fretzin and Nancy Fox discuss:The importance of mindset shifts in professional growthStrategic approaches to networking and bus...

Matt Darner: Getting Paid What You Deserve While Running a Law Practice

29 Sep 2025

Contributed by Lukas

In this episode, Steve Fretzin and Matt Darner discuss:Challenges attorneys encounter in chasing overdue client paymentsBuilding strong systems, proce...

Eric Ritter: Future-Proofing Law Firm Marketing with AI and Smart Digital Strategies

25 Sep 2025

Contributed by Lukas

In this episode, Steve Fretzin and Eric Ritter discuss:Shifts in digital marketing strategies for law firmsThe growing role of AI and answer engine op...

Steve Haddadin: How Obsession, Proactivity, and Communication Shape Growth in Law and Business

22 Sep 2025

Contributed by Lukas

In this episode, Steve Fretzin and Steve Haddadin discuss:The importance of cultivating an entrepreneurial mindset in professional growthBuilding and ...

K'Lee Terrazas: How Lawyers Can Stop Flying Blind and Start Scaling with Confidence

18 Sep 2025

Contributed by Lukas

In this episode, Steve Fretzin and K'Lee Terrazas discuss:The importance of lead generation for building and sustaining a businessCommon blind spots l...

Ed Alexander: Why Communication and Strategy Make or Break Law Firm Partnerships

15 Sep 2025

Contributed by Lukas

In this episode, Steve Fretzin and Ed Alexander discuss:Challenges and risks in forming and managing law firm partnershipsStrategic considerations and...

Ral West: Business Growth Through Delegation, Automation, and Client Clarity

11 Sep 2025

Contributed by Lukas

In this episode, Steve Fretzin and Ral West discuss:The importance of measuring and tracking the right business metricsThe challenges and necessity of...

Phyllis Sisenwine: Swing the Bat and Build the Business

08 Sep 2025

Contributed by Lukas

In this episode, Steve Fretzin and Phyllis Sisenwine discuss:The importance of networking and relationship-building for professional growthEffective t...

Jerold Rothkoff: From Starting Out Alone to Leading a Growing Firm with Strategy and Discipline

04 Sep 2025

Contributed by Lukas

In this episode, Steve Fretzin and Jerold Rothkoff discuss:The importance of time management and daily structure for lawyersHow networking, marketing,...

Chris Ducker: Building a Business That Truly Supports the Life You Want

01 Sep 2025

Contributed by Lukas

In this episode, Steve Fretzin and Chris Ducker discuss:The role of coaching and masterminds in personal and professional growthThe importance of nich...

Joanne Black: The Mindset and Language Shifts That Transform Referral Success

28 Aug 2025

Contributed by Lukas

In this episode, Steve Fretzin and Joanne Black discuss:The challenges and misconceptions around asking for referralsHow language and specificity shap...

BE THAT LAWYER LIVE Part 2: Building Lasting Client Relationships Through Authenticity and Consistency

25 Aug 2025

Contributed by Lukas

What separates lawyers who struggle from those who thrive? In this special Part 2 of Be That Lawyer Live, you’ll discover how our guests integrate a...

BE THAT LAWYER LIVE Part 1: The Lawyers Rainmaking Playbook for Mindset, Networking, and Strategic Action

21 Aug 2025

Contributed by Lukas

What if your legal career could shift from unpredictable to unstoppable simply by changing your approach to relationships and opportunity? In this spe...

Jordan Whelan: How Targeted Strategy and Inner Work Drive Legal Success

18 Aug 2025

Contributed by Lukas

In this episode, Steve Fretzin and Jordan Whelan discuss:The evolving landscape of legal marketing and SEO strategiesIdentifying and targeting the rig...

Viktoria Altman: Stop Random Acts of Marketing and Start Getting Clients

14 Aug 2025

Contributed by Lukas

In this episode, Steve Fretzin and Viktoria Altman discuss:Risk and mindset in legal marketingHow to evaluate and choose marketing vendorsNiche focus ...

Matt Dixon: What Today's Rainmakers Know About Client Loyalty and Personal Value

11 Aug 2025

Contributed by Lukas

In this episode, Steve Fretzin and Matt Dixon discuss:Client relationship dynamics in professional servicesShifts in legal business development and ra...

Stephen Seckler: Smart Strategies for Lawyers Who Hate Selling

07 Aug 2025

Contributed by Lukas

In this episode, Steve Fretzin and Stephen Seckler discuss:How lawyers can better align their personalities with business developmentNavigating career...

Chris Earley: How Lawyers Can Win by Outworking and Outsharing the Competition

04 Aug 2025

Contributed by Lukas

In this episode, Steve Fretzin and Chris Earley discuss:Shifting the lawyer's mindset from traditional practice to intentional business buildingUsing ...

Nick Werker: The Overlooked Power of Intake and Client Communication

31 Jul 2025

Contributed by Lukas

In this episode, Steve Fretzin and Nick Werker discuss:The importance of proper phone handling in law firm intake processesHow customer experience beg...

Ruby Powers: How Content Creation Drives Legal Practice and Client Connection

28 Jul 2025

Contributed by Lukas

In this episode, Steve Fretzin and Ruby Powers discuss:The role of content creation in modern legal practiceBuilding a personal brand as a legal profe...

Barbara Kaplan: Making Clients the Hero and Finding the Right Ones to Serve

24 Jul 2025

Contributed by Lukas

In this episode, Steve Fretzin and Barbara Kaplan discuss:The importance of storytelling in building a compelling professional brandHow lawyers can id...

David Schnurman: Building Resilience and Business Through Optimism and Action

21 Jul 2025

Contributed by Lukas

In this episode, Steve Fretzin and David Schnurman discuss:Building a resilient mindset through optimism, reflection, and habit formationLessons from ...

Joe Jones: What It Takes to Shift from Lawyer to Founder

17 Jul 2025

Contributed by Lukas

In this episode, Steve Fretzin and Joe Jones discuss:The transition from traditional legal practice to entrepreneurshipStrategies for evaluating and m...

Dan Lear: What Lawyers Need to Know About Selling Without Being Salesy

14 Jul 2025

Contributed by Lukas

In this episode, Steve Fretzin and Dan Lear discuss:The evolution of modern sales philosophy and methodologyRelationship-building and persistence in b...

Gavin Sharpe: Becoming a Rainmaker Starts with Mindset

10 Jul 2025

Contributed by Lukas

In this episode, Steve Fretzin and Gavin Sharpe discuss:The role of emotional intelligence and mindset in personal and professional growthChallenges a...

Janet Falk: Winning More Clients by Becoming the Go-To Legal Expert

07 Jul 2025

Contributed by Lukas

In this episode, Steve Fretzin and Janet Falk discuss:The evolving role of public relations and marketing strategies for legal professionalsMaximizing...

Ben Walker: Mastering RFPs to Grow Your Business

03 Jul 2025

Contributed by Lukas

In this episode, Steve Fretzin and Ben Walker discuss:Navigating the complexities of government contracting and responding to requests for proposals (...

Sue Kirchner: Making Your Brand the Promise Clients Trust and Remember

30 Jun 2025

Contributed by Lukas

In this episode, Steve Fretzin and Sue Kirchner discuss:The role of personal and firm branding in professional servicesDifferentiation strategies in a...

Rafi Arbel: Turning Consistent Effort Into Business Growth and Brand Visibility

26 Jun 2025

Contributed by Lukas

In this episode, Steve Fretzin and Rafi Arbel discuss:Persistence is a key element in long-term marketing and outreachThe impact of in-person networki...

Seth Price: Why Most Law Firm Marketing Fails and What to Do Instead

23 Jun 2025

Contributed by Lukas

In this episode, Steve Fretzin and Seth Price discuss:Challenges of marketing and business development for lawyers and law firmsStrategic differences ...

Claire Parsons: Reframing Fear and Overwhelm to Build a Career with Intention

19 Jun 2025

Contributed by Lukas

In this episode, Steve Fretzin and Claire Parsons discuss:Integrating mindfulness into high-pressure professional environmentsNavigating mental health...

Shireen Hilal: Winning in a Crowded Legal Market by Putting Clients First

16 Jun 2025

Contributed by Lukas

In this episode, Steve Fretzin and Shireen Hilal discuss:Navigating modern law firm strategy in a rapidly evolving legal marketImproving internal oper...

Christopher Anderson: Creating a Law Practice That Aligns with Your Goals, Time and Values

12 Jun 2025

Contributed by Lukas

In this episode, Steve Fretzin and Christopher Anderson discuss:Urgency and intentionality in how professionals approach time and life decisionsOperat...

Adam Ouellette: Why Your Law Practice Is Killing You and How to Fix It

09 Jun 2025

Contributed by Lukas

In this episode, Steve Fretzin and Adam Ouellette discuss:The long-term impact of unmanaged stress in the legal professionShifting from reactive to re...

Viki Johnston: Learning to Listen, Adapt, and Reflect for Stronger Teams and Leadership

05 Jun 2025

Contributed by Lukas

In this episode, Steve Fretzin and Viki Johnston discuss:Navigating the transition from individual contributor to effective leaderDeveloping communica...

Ben Chiriboga: How Lawyers Can Reinvent Themselves With Intention and Courage

02 Jun 2025

Contributed by Lukas

In this episode, Steve Fretzin and Ben Chiriboga discuss:Career reinvention for lawyers beyond traditional legal rolesRelationship-building as a found...

Nick Augustine: Creating Connection and Legacy in Your Practice

29 May 2025

Contributed by Lukas

In this episode, Steve Fretzin and Nick Augustine discuss:Authenticity in legal careers and professional identityBranding, marketing, and business dev...

Howard Ankin: Finding Business Growth through Ethical Branding and Advertising

26 May 2025

Contributed by Lukas

In this episode, Steve Fretzin and Howard Ankin discuss:The strategic use of media and marketing in legal servicesThe evolving role of lawyers in both...

Cecilia Poullain: The Power of Speaking Up and Refusing to Shrink

22 May 2025

Contributed by Lukas

In this episode, Steve Fretzin and Cecilia Poullain discuss:The intersection of personal transformation and professional identityNavigating and overco...

Mark Murphy: Why Law Firms Keep Hiring the Wrong People

19 May 2025

Contributed by Lukas

In this episode, Steve Fretzin and Mark Murphy discuss:The challenges and nuances of hiring the right talent for law firmsThe critical distinction bet...

Susie Pontefract: Servant Leadership that Unlocks Team Potential in a Diverse Workforce

15 May 2025

Contributed by Lukas

In this episode, Steve Fretzin and Susie Pontefract discuss:Evolving leadership across generational landscapesEmbedding purpose-driven organizational ...

John Morgan: Blueprints for Organizational Transformation

12 May 2025

Contributed by Lukas

In this episode, Steve Fretzin and John Morgan discuss:Business growth and scaling strategiesImportance of partnerships and accountabilityTechnologica...

Gerard Virga: Turning Client Crisis into Clarity with Structure, Tools, and Communication

08 May 2025

Contributed by Lukas

In this episode, Steve Fretzin and Gerard Virga discuss:Navigating emotional complexity and client crises in family lawEvolving business development p...

Tim Sawyer: Building Better Businesses Through Grit, Empathy and Execution

05 May 2025

Contributed by Lukas

In this episode, Steve Fretzin and Tim Sawyer discuss:Mentorship and mastermind groups as catalysts for professional growthUniversal business models s...

Tyson Mutrux: What Every Lawyer Needs to Know About Mindset, Money, and Operations

01 May 2025

Contributed by Lukas

In this episode, Steve Fretzin and Tyson Mutrux discuss:The importance of cultivating the right mindset for professional growthBuilding and scaling a ...

Greg Eisenberg: Building a Scalable Law Firm Without Losing Your Identity

28 Apr 2025

Contributed by Lukas

In this episode, Steve Fretzin and Greg Eisenberg discuss:How law firm business models are quickly shifting due to tech and market forcesWhy branding ...

Lindsey Busfield: What Lawyers Need to Know About SEO, Social Media, and Client Fit

24 Apr 2025

Contributed by Lukas

In this episode, Steve Fretzin and Lindsey Busfield discuss:The nuances and strategic use of SEO for law firm marketingThe importance of selective cli...

Jody Glidden: How to Be the Lawyer Clients Never Leave—With a Little Help from AI

21 Apr 2025

Contributed by Lukas

In this episode, Steve Fretzin and Jody Glidden discuss:The evolution and growing impact of AI in professional servicesChallenges lawyers face in clie...

Kyle Hebenstreit: Boutique Law in Motion with Private Equity Client Personas and Digital Platforms

17 Apr 2025

Contributed by Lukas

In this episode, Steve Fretzin and Kyle Hebenstreit discuss:The evolving legal industry landscape due to institutional capital and Big Four involvemen...

Ed Levy: Building Trust Appreciation and Referrals Through Relationship Marketing

14 Apr 2025

Contributed by Lukas

In this episode, Steve Fretzin and Ed Levy discuss:Building and nurturing authentic client relationships in professional servicesIncreasing referrals ...

Alex Geisler: Creating Sticky Client Relationships in Law

10 Apr 2025

Contributed by Lukas

In this episode, Steve Fretzin and Alex Geisler discuss:Building long-term client loyalty in legal practiceStructuring legal work around client expect...

Judy Barton: Lessons in Business Adaptation and Customer-Centric Innovation

07 Apr 2025

Contributed by Lukas

In this episode, Steve Fretzin and Judy Barton discuss:Cultivating meaningful and lasting business relationshipsEffective networking techniques for la...

Michael Vater: Expanding Legal Practice with Non Traditional Methods and Partnerships

03 Apr 2025

Contributed by Lukas

In this episode, Steve Fretzin and Michael Vater discuss:Growth and networking beyond traditional legal marketingLeveraging legal tech and AI to enhan...

Tom Ciesielka: Building a Strong Legal Reputation Through Public Relations

31 Mar 2025

Contributed by Lukas

In this episode, Steve Fretzin and Tom Ciesielka discuss:The role of public relations and reputation management in the legal industryThe importance of...

Jim Ries: The Giver’s Guide to Business Development & Networking Mastery

27 Mar 2025

Contributed by Lukas

In this episode, Steve Fretzin and Jim Ries discuss:Why business development is a critical yet often overlooked skill for lawyersThe role of networkin...

David Ackert: Build Meaningful and Strategic Connections That Drive Business

24 Mar 2025

Contributed by Lukas

In this episode, Steve Fretzin and David Ackert discuss:The importance of strategic networkingLeveraging existing contacts for business growthThe role...

Kyle Harbaugh: Fixing the Hiring Crisis in Law Firms with Smarter Strategies

20 Mar 2025

Contributed by Lukas

In this episode, Steve Fretzin and Kyle Harbaugh discuss:Challenges in law firm business operationsThe importance of business strategy in law firmsHir...

Dennis Meador: Winning at Marketing and Personal Branding Beyond the Billable Hour

17 Mar 2025

Contributed by Lukas

In this episode, Steve Fretzin and Dennis Meador discuss:How lawyers can market themselves effectively in an increasingly competitive industryThe role...

Blake Strautins: How Lawyers Can Improve Time Management Delegation and Strategic Growth

13 Mar 2025

Contributed by Lukas

In this episode, Steve Fretzin and Blake Strautins discuss:The importance of business development for lawyersHow accountability and culture shape a la...

Mina Haque: Navigating Solo Practice and Entrepreneurship

10 Mar 2025

Contributed by Lukas

In this episode, Steve Fretzin and Mina Haque discuss:Overcoming challenges in growing a law practiceThe impact of digital tools on professional succe...

Belle Walker: The Lawyer’s Guide to Delegation, Efficiency, and Sustainable Success

06 Mar 2025

Contributed by Lukas

In this episode, Steve Fretzin and Belle Walker discuss:Why law firms struggle with inefficiencies and miscommunicationThe impact of unclear roles and...

Nicola Hobeiche and Shereen El Domeiri: Inside the Mind of In-House Counsel: What Outside Lawyers Must Know

03 Mar 2025

Contributed by Lukas

In this episode, Steve, Nicola, and Shereen discuss:Building strong relationships between in-house and outside counselThe importance of business acume...

Mike Chastaine: How to Master Your Time and Build a Thriving Firm

27 Feb 2025

Contributed by Lukas

In this episode, Steve Fretzin and Mike Chastaine discuss:Managing time effectively and focusing on high-value tasksLaw firm growth and business devel...

Bruce La Fetra: The Client Whisperer’s Playbook in Building a Thriving Law Practice

24 Feb 2025

Contributed by Lukas

In this episode, Steve Fretzin and Bruce La Fetra discuss:The importance of understanding your best clientsMarketing strategy for law firms in a compe...

James Rodgers: Rethinking Workplace Diversity for the Future

20 Feb 2025

Contributed by Lukas

In this episode, Steve Fretzin and James Rodgers discuss:Evolution and confusion surrounding DEI in the workplaceHuman nature’s role in shaping work...

Saja Raoof: The Introvert’s Advantage: Networking, Law, and Business Growth

17 Feb 2025

Contributed by Lukas

In this episode, Steve Fretzin and Saja Raoof discuss:Introversion in professional networkingBuilding a legal practice as an introvertManaging energy ...

Jay McAllister: The Next Evolution of AI in Legal Practice

13 Feb 2025

Contributed by Lukas

In this episode, Steve Fretzin and Jay McAllister discuss:The evolving role of AI in legal practiceLeveraging AI for business development and marketin...

Ken Hardison: KPIs, Systems, and Business Strategies for Sustainable Success

10 Feb 2025

Contributed by Lukas

In this episode, Steve Fretzin and Ken Hardison discuss:Growing a law firm that runs independently and becomes a sellable assetBuilding relationships ...

Chuck Andrews: The Mental and Business Foundations of Career Growth and Transitions

06 Feb 2025

Contributed by Lukas

In this episode, Steve Fretzin and Chuck Andrews discuss:Challenges in making law firms and businesses scalable and saleableStrategic and mental prepa...

Sam Mollaei: The AI Advantage: Revolutionizing Legal Practices for 2025 and Beyond

03 Feb 2025

Contributed by Lukas

In this episode, Steve Fretzin and Sam Mollaei discuss:Strategies for scaling and automating a law firmEffective time management and focus for profess...

Michael Cohen: The Lawyer's Guide to Leadership, Equity, and Career Satisfaction

30 Jan 2025

Contributed by Lukas

In this episode, Steve Fretzin and Michael Cohen discuss:Strategies for building and maintaining a successful law practiceThe role of leadership and p...

Erika Steinberg: Fractional Marketing and the Future of Law Firm Strategy

27 Jan 2025

Contributed by Lukas

In this episode, Steve Fretzin and Erika Steinberg discuss:The value of having a focused marketing plan for lawyers and firmsStrategies for retaining ...

Sarah Allen: Simplifying Video Marketing for Lawyers and Beyond

23 Jan 2025

Contributed by Lukas

In this episode, Steve Fretzin and Sarah Allen discuss:The importance of consistency and discipline in achieving business successLeveraging video mark...

Tim Semelroth: Turning Connections and Specialization Into a Thriving Law Practice

20 Jan 2025

Contributed by Lukas

In this episode, Steve Fretzin and Tim Semelroth discuss:Scaling a law firm effectively while maintaining quality and cultureThe importance of consist...

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