株式会社スノーピーク代表取締役社長の山井梨沙さんをお迎えします。山井さんのおじいさまが立ち上げ、今や世界的なアウトドアブランドとなった<スノーピーク>。山井さんは今年3月に社長を引き継がれました。今回はこれまでの会社の歩みや「スノーピーカー」と呼ばれる熱狂的なユーザーとのコミュニケーションの方法、そして山井さんが中心となって取り組んできたアパレル事業やこれからの展望などをお伺いします。
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