Because Growth Matters
How to Coach, Lead, and Empower Your Sales Team with Darren Mitchell
25 Aug 2025
Is your sales team truly set up for long-term success, or are you stuck in a cycle of short-term wins and high turnover?In this episode, Daniel sits down with Darren Mitchell, host of The Exceptional Sales Leader podcast, to unpack the challenges behind developing high-performing sales teams.With over 20 years in sales and leadership, Darren shares why traditional sales promotions fail, how companies unknowingly sabotage their sales leaders, and what it actually takes to create a culture of ethical, sustainable sales growth.They explore the psychology of leadership, how to coach with intention, and why listening is a sales leader’s most powerful skill.Timestamps00:00- Introduction to Darren00:59- Darren’s journey from engineer to sales leader06:19- Fast-tracking sales careers through mentorship07:21- Why great sellers often struggle as leaders15:32- Building a strong sales team through trust and accountability19:24- How organisations can actually support sales leaders26:47- Selling ethically and playing the long game34:20- The most underrated leadership skill37:08- Darren’s top 3 resources for sales leaders43:54- The 1% difference that changed Darren’s career46:41- Get in touch with DarrenDon't forget to subscribe, rate the show, and share it with someone in your sales network who needs to hear this conversation.Would you like to be a guest on Because Growth Matters or learn more about working with Growth Matters International? Fill out the application form HERE.Connect with Daniel:LinkedIn: Daniel RobusWebsite: https://www.growthmattersintl.comConnect with Darren:Website: https://exceptionalsalesleader.com/LinkedIn: Darren MitchellPodcast: The Exceptional Sales Leader Podcast
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