Because Growth Matters
The Framework That Transforms Sales Performance with Mike Weinberg
18 Aug 2025
It’s time to stop chasing metrics and actually lead a sales team that performs.Daniel sits down with sales coach, speaker, and author Mike Weinberg to talk about what effective sales management really looks like.Mike shares a clear framework for accountability, why coaching is non-negotiable, and how managers can shift out of reactive mode and into leading high-performing teams.They discuss the issues caused by poor leadership from the top, the challenges of post-COVID sales, and how to fix broken sales cultures.This episode is packed with practical advice for any sales leaders.Timestamps00:00 Introduction to Mike Weinberg02:57 Why baseball is the perfect sales analogy04:57 Are you managing sales or just updating a CRM?08:04 When Mike realised that sales is much more than just closing a deal13:19 A 3-part framework for sales accountability23:04 Why great sellers often fail as managers26:22 The difference between managing and doing29:36 Post-COVID sales and mastering the fundamentals35:05 Where AI helps (and hurts) in sales management39:13 The biggest change Mike has noticed in readers of his books44:29 Who sales leaders should be listening to46:37 How to prevent burnout as a sales manager50:01 Balancing empathy and results focus52:09 The 1% shift for growthIf you found this episode valuable, subscribe to Because Growth Matters on your favourite podcast platform.Don’t forget to rate, share, and leave us a review to help more sales leaders build high-performing, sustainable teams.Would you like to be a guest on Because Growth Matters or learn more about working with Growth Matters International? Fill out the application form HERE.Connect with Daniel:Daniel Robus on LinkedInGrowth Matters Intl on LinkedInGrowth Matters International WebsiteConnect with Mike:Mike Weinberg on LinkedInMike Weinberg’s WebsiteNew Sales. Simplified.Sales Management. Simplified.
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